The Scottish distillery Thursday announced a limited edition buried-brewed whiskey Ardbeg Fon Fhòid (Gaelic for “under the turf”) will be released along with a non-fungible token (NFT). 

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Fast facts

  • Ardbeg Fon Fhòid’s limited release of 456 bottles will be available for purchase on BlockBar.com. 
  • Purchasers have the option of trading the NFTs or displaying them in a virtual bar.
  • Louis Vuitton Moët Hennessy (LVMH), whose first-quarter revenue grew 29%, owns the distillery.
  • Luxury brands have embraced NFT technology as a digital means to represent ownership of verified items. 

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