Hong Kong’s Ocean Park announced on Monday that it is entering The Sandbox metaverse to offer virtual experiences through non-fungible tokens (NFTs) and gaming, as visitors to its physical venue dropped throughout the pandemic. 

Fast facts

  • The government proposed last January that it will transform the physical theme park into a resort and leisure destination with a retail dining and entertainment zone.
  • Ocean Park will build unique content based on its theme park in The Sandbox, the park’s CEO Ivan Wong said in a statement, but further details were not revealed.
  • Ocean Park is among the oldest and second-largest theme parks in Hong Kong, located on state-owned land with a government-appointed board. 
  • The Sandbox has been boosting entertainment options in its metaverse, recently adding Warner Music Group to its roster to build a music theme park and hold virtual concerts.